While younger generations are drinking less, adults aged 50 to 64 are drinking more, causing a shift reshaping the US bar scene
Alcohol consumption has decreased across the United States in recent years, particularly among adults under age 40, but there is one older demographic in which more people are drinking than before the Covid-19 pandemic – and more are doing so heavily, according to a new study.
For the first time since before the pandemic, the percentage of US adults who drink any alcohol decreased between 2022 and 2024, according to the report in the journal Annals of Internal Medicine. People from 50 to 64, which roughly corresponds with gen X, were the only age group in which drinking continued to increase.
They are likely hurting their health by imbibing, according to the latest science, but they are also helping keep open bars. Such businesses have struggled as younger generations, the drivers of nightlife, move away from booze.
As a millennial I’m tired and I think many millennials and younger GenXers feel the same. We’ve had to live what seems like multiple generations within our lifetime. We went from like 3 channel tv to cable tv to satellite tv to streaming tv. we went from dial up phones to cell phones to smart phones. we went from having no computer, to a computer, to a laptop, tablet, and screens on everything. we went from no internet to dial up to cable to wifi. We went from being told that we need to learn this and that in school or we won’t get a job. that we needed to learn all this maths cause we’ll never have a calculator in our pocket to carry around. having to write cursive cause thats how we’ll always write in the future. that we MUST go to college in order to get a job to suddenly it no longer matters and we’re in debt up to our eyeballs.
We had to teach our parents all this crap and now we also have to teach the younger generations the same stuff too.
We went from everyone we know having a house by the time they were our age to now we have to keep paying rent or live with roommates.
We’re tired, let us have a drink.
100%
We are a long-traumatized generation in a perpetually-traumatizing world. Even when I’m lying down, I want to lie down.
Yeah, I would not have damaged my body irreparably by sitting and studying through 3 STEM degrees had I known that job security would never come. I should have just worked at gas stations so at least I know jobs were always there, even if the cash was shit. My job pays well, but not worth being told it will be over soon every 5 minutes. I’m over it. So tired.
I feel you man. Shit has been crazy fast and it’s still accelerating. What a fucking life we have.
you forgot to mention, that the constant nagging for not having your career, or sitll living at home, sitll doing min wage, still not achieve this or that and pretty much ignoring why the HCOL so high. even from other more succesful millennials(they act like boomer sometimes)
Advances in personal technology and having had to learn cursive are not high on the list of things making me tired. You need to raise your exhaustion game.
you completely missed the point. it was an example of how quickly things have changed for us and the fact we have to teach the older generations these things and we also have to teach the younger one the same things too. Most previous generations had to simply teach the younger. We on the other hand had to teach multiple generations. Thus, we’re tired.